Snowball is a powerful board with ST-Ericsson’s Nova A9500 processor (ARM dual-core Cortex A9 @ 1GHz) and the ARM Mali 400 GPU.
ST-Ericsson offers MeeGo (with hardfp support), Android and Ubuntu releases for Snowball, and provide support for both hobbyist and professional users of the Snowball board. Linaro blog
Two versions of the Snowball developer board are sold by Calao Systems and ST-Ericsson's worldwide network of distributors:
The software development version (SDK, 4GBytes e-MMC)
The product development version (PDK, 8GBytes e-MMC - also usable in end products).
Snowball will be sold by distributors with pricing recommendation. Calao will keep high pricing to have the main flow of Snowball sales going through the distribution channel.